Free Your Mind & The Rest Will Follow

This post is about how MindNode offered me a Get-out of-Word-doc-ebook-writing-hell card so I could pass Go & Collect $200.

Well, I’m on the way to collecting $200. The book hasn’t been in Pay-What-You-Can mode for very long. 😉

The honest truth is MindNode did set me free… to let’ er rip. And so I did pass Go, so-to-speak. And I’m sharing the story of how I did it. Cuz blogs are for sharing. And because lettin’ er rip is good for our souls.

I mentioned that, after a while of writing a post-at-a-time, and answering questions that were fed to me on a nearly-daily basis…

(Definitely each time I spoke with a client.)

I started gathering some of my best posts together. The ones where I noticed myself telling a client in session, “Oh I’ve written a post about that…” Or, the ones that were fed to me, in a real-time life or biz situation. And then write about that.

I had started the list. Three posts were already written. The ones that answer, in the most basic of terms, what I do specifically under the domain of web presencer for creative women. 

Soon, a popular question rose to the top. What’s the difference between a blog and a website? And which one is right for me?

Ta-da! Yes. That easy. If you’re paying attention.

Why we dismiss it or overlook it—our own brilliance—still baffles me. Those goggles we’re born with. Like special 3D movie glasses, we somehow can’t see it like other people can. Our stuff. The brilliance and (laughing) those frightened parts that still react in lizard-brain mode. I’ve decided to love my lizard brain. To love it & the process…

And surrender.

Compassion is a biggy if you’re gonna be out here. I talk about it in the first Chapter of Web Presence Essentials. It’s a success factor actually. For becoming part of this revolution of entrepreneurs, leading their lives in alignment… hearts, souls, businesses, lives.

Anyway, over time, the list of three grew. And I mentioned that one day I got inspired to grab it all up & paste it into a Word document.

Then I figured out how to create a Table of Contents in Word, so I could see what I had (again, like the List Post I’d already created online at my website).

I looked at it. “Ugh. There’s a lot of work here. So much is missing. A lot needs re-writing, re-alignment,”  the lizard inside my amygdala said.

I saved the Word doc & closed it. For like five months.

Then, on the day I asked myself the question “What if I never designed another web site again?”

It hit me…

…like a band of wild horses.

And it all started up again. I dug around on my Toshiba laptop to find the Word doc. Opened it. And realized how much had happened in that five months or so. So much. In my life. In my biz. I know you know. You were there for 2011 also 😉

Anyway, I’m gonna get to point of this post now.

I looked at the Word doc and it became clear to me that I needed another way to organize all the thoughts & ideas for what was missing. What I wanted to add to it and a way to move “blocks” of similar content around in the body of work so that I could organize it in an easy-to-digest-and-understand format.

So you don’t take a nap on me when the technology stuff comes up.

And that’s when I discovered MindNode. A simple brainstorming tool. There are tons of them online. Some free, some not. Some for Mac, or Windows or both. MindNode was easy so I went with that.

And I basically began building, with my ideas, a-node-at-a-time, what eventually became Web Presence Essentials.

If it felt like I needed to put things in some kind of order, I could easily move nodes around, like a spoke on a wheel. But what I like about this tool is it’s not linear. But can be. This gave me freedom to just blow up with ideas and organize them later.

Once I emptied my mind of all the ideas I felt were important to capture, there was space to breathe. To catch my breath. Reflect. Rest. Another step accomplished. Yay me. A+.

Feeling much freer for tomorrow and opportunity. For steps. For breathing. For reflecting & relaxing. And focusing my time, attention & energy into another A+ story.

And now some scoop.

If you’re not familiar with the A+ story, you can read up on it here. It’s the place we begin on your web presencing journey. You telling your web presencing A+ story.

And it’s the place I begin in the Workbook Companion for Web Presence Essentials, coming out this Spring. In accordance with the best planetary alignments, naturally.

The workbook is my personal process, of working with and using great teachers—wisdom from their own bodies of work—filled with worksheets & fill-in-the-blank questionnaires; everything that’s helped me create my own soulful message. With no copywriter (don’t shoot copywriters… i love you & your magic ;).

It’s also the process for using The Six Hidden Layers of Your Content. Which is the real gem inside Web Presence Essentials. And it’s the same process I use one-on-one, when you decide you’d like to co-create your uniquely you web presence with me.

So there it is.

Another step I took to get to writing it. Hopefully you are thinking about your own next step.

If you want to know when the companion-y workbook comes out, get on my list babes. And if you haven’t yet peeked in on the book, you can do so risk-free. Check out Chapter 1, Success Factors of Entrepreneurial Leadership where I talk more about compassion & A+’s.

xo,
yes, this is my real-deal signature

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The List Post

A list post. It’s just what it sounds like. A blog post with a list in it. Think table of contents. The kind with hyperlinks.

Your table of contents. With a list of blog article topics or a series of posts. Written on a specific topic, within your domain of special knowledge. Your gifts or talent. Whatever you plan on sharing with the world.

When I first created a blog, I was asked to answer one simple question. And do it in the form of a blog post.

It’s one of the top struggles I see women challenged with when they’re getting ready to launch a web presence.

What to write about. Basically, where to start. Where to begin. Because we know so much about what we know.

So here it is, that question to help you focus & pick a place to start.

What are the top three questions you’re asked or answer frequently about what you do?

For me, it looked like this.

What do I do? I’m a web designer. I create web sites.

What are the 3 most important things someone needs to create a web site? Well, you can’t have a website without these three things: 1) a domain name, 2) web hosting & 3) content (words & other stuff to put onto the web pages.)

Blog post #1: What is a domain name & 7 tips for choosing one
Blog post #2: What is web hosting & why do I need it?
Blog post #3: Content Creation

And this was how “3 Essentials for Creating A Website” (or a title something like it) was born. A free PDF download that visitors received when they subscribed to my email list.

After these first three post topics were answered & published, I simply kept adding on to the List Post.

Using my client’s questions during their webification process, I’d choose a topic and write about it.

What did your last client bring forward as their personal challenge or obstacle? How did you help them with it?

One client question or challenge. Answered in written form. Once a week.

dominos: one after anotherOver time, this small series of just 3 posts became this List Post. Which eventually became my ebook Web Presence Essentials.

Well the foundation for it. Once I decided to take it from List Post to ebook, it took on a life of its own.

I became more focused on creating it. And how I’d feel when I got it done. And then, like a band of wild horses, the book literally wrote itself.

I talk about the importance of telling “your A+ story” or feeling into your desired outcome in Chapter 1 (another free download). Seeing things go the way you want them to before doing any work at all. And how this is vital to the creation process because experience has taught me it is the deciding factor for getting launched. Or writing a book. Getting any form of dream-to-reality to manifest.

It worked for me. I’ve seen it work for my clients. It’s how I wrote the ebook every woman should read if she’s thinking about creating an authentic & soulful web presence.

Today, Everybody Gets an ‘A’

I was talking with a client yesterday. She was freaking out. Which happens during the webification process. Six Ways To Staying Optimystical…” was born in a client freak out moment. Danielle LaPorte may have mid-wived it, but the essence of it was drawn from past experience and many moments of messiness.

During moments like the one my client was having and really throughout the entire webification process, I find myself referring all of us back for a review often. The rules for optimystical web presencing can be applied generously throughout your webification adventure and really to everything else in your life and biz.

The Very Serious Business of Web Presencing

And it is serious. Tending to become more serious as we go. Even though generally speaking, my client & I are both pretty focused on a similar outcome; co-creating a unique and fully custom web presence that oozes the essence of her.

For me, this is my business. My solo-preneur business. Buck stops with me, so it’s very personal. And I take it seriously.

For you, my client, it’s serious. It requires an investment of time & resources, plus some blood, sweat and tears. Because this is your business. Your shot at entrepreneurship. And you are pretty flippin’ serious too.

So it starts serious. Gets more serious because my client, You, start figuring out that putting You out there requires some serious courage. I mean, anyone can put up a website or blog. But you are more serious (you’ve hired me & probably others!) And to put yourself out there the right way, the way that will make you money and serve your perfect people with your unique skills, gifts and talent packaged into perfect offers is very serious business!

So where do we go from “This is so serious, I gotta get this right! Jeez, I look around and see how everyone else is doing it so much more right than I am right now!!! Oh shit, is what I’m offering even for real?! I’m not even sure what that is anymore, what the hell am I offering here?!!”

Good question. And the energy or feeling behind those words are even more critical to understand. Because what you feel is what you get. It’s a “your-wish-is-my-command” kinda Universe afterall.

Overwhelmed. In a fit. Terribly confused. Questioning all of it… with her launch date looming down upon her.

What do you think the chances are of her finding a solution or some clarity here, while she’s feeling this way?

So I pulled her out of the details of her muck. I reminded her about Optimystical Rule #5 (actually, all of the rules intersect this story). I wanna know what she’s most committed to, with her web presence?

And I introduce her to Benjamin Zander. She doesn’t know him. I explain that he’s a conductor. And professor or something. And brilliant.

And that at the beginning of each class term, his students are given the assignment of telling the story where they’ve received an ‘A’ in Zander’s class.

The students write up their stories, including things like how they are feeling, what is next for them, what they are most grateful for learning/discovering, what they learned about themselves.

They return to class and turn in their completed first assignments and then Zander says to them, “Great. Good Job…

And I only take ‘A’ students.”

I told her, “I want to know what your ‘A’ story looks like. What it looks like for her to receive an ‘A’ at web presencing. And at expanding her biz, herself too (because it’s all connected). At her willingness to ask herself the good questions, to get support for the freak-out moments, to give herself the space she needed to be confused and overwhelmed.

And then bing! it was there. Relief. The tell-tale sign of right-trackedness. If there is a right (see rule #1).

What happens when you start giving A’s

“Relationships are transformed when you give an ‘A.’  When there’s a breakdown in relationship, you are not giving someone an ‘A.’” ~Benjamin Zander’s wife

In my client’s case, her relationship breakdown was with her own knowing, her inner guidance. And without her ‘A’ story, she was seeking clarity but looking at confusion. Wanting flow & ease while looking at overwhelm. What she was looking for was clearly not in the place where she was looking for it.

She had to get out of the problem to get into her solution. Telling a new ‘A’ story gives her access. Puts her in a new energetic “feeling” bubble. Her focus changes. And inspiration arrives in colorful shapes and sizes.

And at the very least, you’ve got an answer for rule #5’s question about knowing what you are most committed to. When the road gets rocky, you can find your way back to you, your own inner knowing. Reminding yourself you are committed to You. And you’ve got the ‘A’ story to back it up.

An important piece of bedrock in the serious business of web presencing.

Did I make you think?… Share your thoughts in a comment below.

  • Which people, circumstances, and relationships in your life could use an ‘A’ from you?
  • Any person or situation feel impossible to give an ‘A’to? What if you told a new story about that person/situation so they could receive an ‘A’ from you?
  • What other areas of life & biz might benefit from telling a new ‘A’ story?
  • Do you believe changing how you feel about a situation is enough to change the situation itself?